16.3.09

Fans Of U2 and Kelly Clarkson Prefer CDs Over Downloads


by Paul Cashmere - March 16 2009
photo by Ros O'Gorman


U2 and Kelly Clarkson fans hit the stores big time this week and are mostly buying the albums on CD instead of downloads.


‘No Line On The Horizon’ sold 13,982 units last week to Kelly’s 10,041 for ‘All I Ever Wanted’ and in both cases, the CD was still the winner over the digital sales.

‘No Line On The Horizon’ sold around 91% of last week’s sales as a CD. (1,201 digital sales). Clarkson’s ‘All I Ever Wanted’ sold 1,112 as a digital download, also around 11% of sales.

While that sounds like a minor percentage, overall that is big. Lily Allen at number 3 had a similar breakdown by percentage (12%) but Kings of Leon, Taylor Swift. Pink and the Prodigy sold closer to 5% digitally.

Chris Isaak ‘My Lucky’ is the exception to the rule. It sold around 28% as a digital release last week.

This week, the top 10 sold an average of 9% digitally.

source: undercover

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